Website and Communications Audit Tool UI / UX Design & Prototype
Our company would like to explore re-designing our current website and Communications audit tool with a prototype. The goal is to design the user interface/how this tool will look and how users will engage with it and then what the final report will look like, including potential interactive elements. This will involve: Conducting background research on our existing web application for the product. We are happy to provide a walkthrough and other resources to help bring them up to speed. Identifying key areas of our current website and what areas of focused might return the best results in a redesign. Creation of a screen by screen UX / UI prototype of a web application which can be used on all major browsers and be mobile friendly Conducting UX / UI testing with real potential users potentially involving paper prototypes or other software tools to support this
Website and Communications Audit Tool UI / UX Design & Prototype
Our company would like to explore re-designing our current website and Communications audit tool with a prototype. We are always on the lookout for innovative and fresh UI and UX ideas that will help our users. This will involve: Conducting background research on our existing web application for the product. We are happy to provide a walkthrough and other resources to help bring them up to speed. Identifying key areas of our current website and what areas of focused might return the best results in a redesign. Learning and using various software design tools. We strongly recommend students learn how to use Figma as this is the latest and greatest tool currently available. Creation of a screen by screen UX / UI prototype of a web application which can be used on all major browsers and be mobile friendly Conducting UX / UI testing with real potential users potentially involving paper prototypes or other software tools to support this
Build new website with SEO
WHAT IS THE MAIN GOAL FOR THIS PROJECT? mBolden is a human capital consulting firm that is focusing on enabling organizations to understand and embrace the future of work. We are a new business that launched in October 2023. We would like to collaborate with students to code a new website ensuring that it is optimised to be picked up by search engines. We do have a Canva visual of what the website should look like and the content we would like included. This will involve several different steps for the students, including: Product design and mapping Designing a wireframe prototype for our website and mapping out user interactions. Documenting the design process and any additional insights that emerge. Optional but useful: Testing the prototype with customers and surveying for feedback. Optional but useful: Refining design ideas with input from experts and customers. Building the website
Strategic B2B Prospecting Plan
Our company is looking to revamp our sales team by creating an outreach process. We are hoping to find students that are excited to build a plan with us that will create a simple step-by-step market plan for reaching our target audience. This will involve several different steps for the students, including: Identify key contacts Write and plan what our message is Create a guide to help us find new clients Bonus steps in the process would also include: Building a script for our sales team to use
Social Media Marketing Campaign
Our company is a boutique human capital consulting firm focused on enabling our clients to understand and embrace the future of work. We would like our SEO and social media marketing to attract more customers. We would like to work with students to design and implement a new social media marketing campaign for our company. This will involve several different steps for the students, including: Familiarizing themselves with our company’s products, social media campaign goals and target market. Identifying social media channels and strategies suitable for our company. Planning types of campaign content to create for each channel. Identifying metrics to monitor throughout the campaign. Creating a social media content calendar that outlines important steps in the campaign. Bonus steps in the process would also include: Recommending social media management tools to schedule our content.
Persuasive Voice and Materials
mBolden is a future of work consulting company started this year and led by experienced professionals who are experts in our domain. We have a message that we feel passionate about (values-based, bold transformation) and a new logo and website (www.mBolden.co). We would like to position our voice in the market to resonate with potential customers. This is particularly important for us as we are a new business breaking into a mature market.
Practical Tools, Templates, and User Guides - Future of Work
I’m looking for a series of tools and templates to be developed covering every aspect of the employee life cycle, from talent attraction to employer value proposition to talent sourcing and selection to onboarding to talent management/reviews and so on. These should have a lens on the future of work and leading practices/thinking. These will be used with our clients, should be practical, professional, and thoughtfully designed for impact and ease of use. This initiative will provide great learning opportunities in the future of work space, working with a senior executive who will act as a mentor. It will also provide experience in corporate/professional writing.