Enhancing Wondy’s Digital Presence Through Strategic Social Media Campaigns

The main objective is to enhance Wondy's digital presence by developing and executing a robust social media strategy that increases brand awareness, drives engagement, and supports the company’s broader marketing objectives. The intern will focus on creating content that aligns with Wondy’s mission and goals, leveraging analytics to optimize performance, and contributing to the growth of Wondy's online community.

Creating Impactful Blog Content and Case Studies to Elevate Wondy’s Brand Presence

The main objective is to create high-quality written content, including blogs and case studies, that effectively communicate Wondy’s expertise in eCommerce logistics and its impact on clients’ success. This project aims to strengthen Wondy’s brand authority and provide valuable resources for marketing and sales efforts.

Content Creation and Marketing Strategy for 3PL-Evate Inc.

3PL-Evate Inc., a startup B2B company offering three distinct services, aims to enhance its marketing efforts through the creation of blog posts and case studies. The primary goal of this project is to educate the target audience and drive more traffic to the company's website. Students will begin by familiarizing themselves with 3PL-Evate's goals, target market, and services. They will then recommend relevant topics for blog and case study posts, draft the content, and revise it based on feedback. Additionally, students will have the opportunity to suggest marketing strategies for the blog and case studies and create or utilize creative assets to enhance the quality of the posts.

Social Media Manager

3PL-Evate is a startup B2B company that provides strategic services to e-commerce companies in order to optimize their 3PL spend. We want to bolster our marketing strategies, specifically through enhancing our social media presence. We're looking for a student to help us grow our digital presence. manage our social communications, and provide future best practices for a comprehensive and growth-oriented social media strategy moving forward. This will involve several different steps for the students, including: Craft and Execute Optimized Content Strategies : Develop tailored content strategies for various social media platforms to increase brand awareness and engagement. Grow Follower Base : Identify and fill gaps in the content strategy to attract and acquire new followers. Align Messaging with Emerging Trends : Monitor industry news to ensure the brand's content and messaging are up-to-date with the latest industry trends, making it relevant and engaging for the audience. Boost ROI through Precise Messaging : Utilize targeted and strategic messaging to improve the return on investment from social media activities. Content Creation Toolkit: Create a comprehensive toolkit including templates, style guides, best practices, and content calendars to streamline the content creation process for team members, ensuring brand consistency. Digital Asset Library: Build a digital library of images, videos, and other assets for social media use, allowing team members to easily create posts without needing extensive design skills. Automated Publishing and Monitoring Setup: Implement automated tools for scheduling posts and monitoring social media activity, allowing the team to maintain a consistent presence with less manual effort. Bonus steps in the process would also include: Influencer Partnership Framework : Establish guidelines and processes for partnering with influencers, including how to select influencers and measure the success of partnerships, enabling the team to manage these relationships independently. Feedback and Analytics System : Set up a system for regularly collecting and reviewing social media analytics and feedback, enabling the team to make informed decisions about content and strategy adjustments.

3PL-Evate Inc. Sales Campaign Project

The main goal for the project is to identify potential customers for 3PL-Evate Inc. based on pre-defined criteria and to identify key members within potential customer organizations to be included in an outbound sales campaign. This will involve several different steps for the learners, including: - Reviewing the landscape of merchants using 3PLs to manage their fulfillment process. - Identifying potential customers based on pre-defined criteria. - Identifying key members within potential customer organizations to be included in an outbound sales campaign.

Social Media Strategy Development for 3PL-Evate

The main goal of the project is to establish and refine the social media presence of 3PL-Evate, a B2B SaaS startup. The student will collaborate closely with the founder to develop a unique brand voice and create a strategic social media plan that educates and engages our target market. The project aims to introduce our innovative service offerings to an untapped B2B audience, thereby increasing brand awareness and facilitating a baseline understanding of our value proposition.

Blogging/Case Studies

3PL-Evate is a startup B2B company that offers three services. We want to create blog and case study entries to strengthen our marketing. We would like to collaborate with students to create blog posts and case studies to educate our target audience and drive more traffic to our website. This will involve several different steps for the students, including: Familiarizing themselves with our goals, target market, and services. Recommending topics for our blog/case study posts. Drafting posts relevant to our business. Revising posts based on feedback. Bonus steps in the process would also include: Recommending ways to market our blog/case studies. Creation/utilization of creative assets to enhance quality of posts.

Creating Graphic Design Assets

Our company is an early stage start-up with no assets other than a logo. We are looking to create a library of assets consistent with our brand for use in blog posts, digital marketing campaigns and presentations. This may involve: Meeting with the project manager to evaluate the choices made for the branding book to ensure it is aligned with company branding goals, and making any necessary revisions. Designing and presenting thumbnails for design assets (banner ad, illustration, infographic, etc) based on the branding guide to be included in a proposal and presented to the project manager. Executing the full designs for each branding asset using Canva, based on the approved thumbnails. Creating multiple thumbnails with different color schemes based on the colors in the branding guide.