3PL-Evate is a startup B2B company that offers three services. We want to create blog and case study entries to strengthen our marketing.

We would like to collaborate with students to create blog posts and case studies to educate our target audience and drive more traffic to our website.

This will involve several different steps for the students, including:

• Familiarizing themselves with our goals, target market, and services.
• Recommending topics for our blog/case study posts.
• Drafting posts relevant to our business.
• Revising posts based on feedback.

Bonus steps in the process would also include:

• Recommending ways to market our blog/case studies.
• Creation/utilization of creative assets to enhance quality of posts.

By the end of the project, students should demonstrate:

• Familiarity with our goals, target market, products and services
• Recommendation of blog/case study post topics
• Drafts for relevant posts
• Revisions of posts

Bonus steps would include:

• Recommending blog marketing strategies

Final deliverables should include

• Blog posts and case studies.

Students will connect directly with the founder regularly throughout the project. Meetings will happen once weekly, or more frequently as needed.