UX/UI Design for ShopConnect and MyRide901 Website Redesign
WHAT IS THE MAIN GOAL FOR THIS PROJECT? The primary goal of this project is to assist MyRide901 with UX/UI designs that will contribute to two major initiatives: ShopConnect Appointment Booking Feature : Provide UX/UI design solutions, including a flow diagram and high-fidelity prototypes for a feature that will allow vehicle owners to schedule service appointments with auto repair shops. This feature will enable the generation and sending of .ics files containing links to MyRide901 service history and additional supporting data (e.g., vehicle service records, upcoming service recommendations). MyRide901 Website Redesign : Provide high-fidelity prototypes for a website redesign that reflects the latest trends in website design, optimized for a better user experience and alignment with MyRide901’s business and marketing objectives. WHAT TASKS WILL STUDENTS NEED TO COMPLETE TO ACHIEVE THE PROJECT GOAL? By the end of the project, students should demonstrate the following: ShopConnect Design: Design the flow for the ShopConnect appointment booking feature. Create high-fidelity UI/UX prototypes that ensure a seamless experience for both vehicle owners and auto repair shops. Produce a detailed flow diagram that outlines the process from the vehicle owner initiating the service appointment request to the shop receiving the .ics file with the linked service history and other necessary data. Ensure the design facilitates easy communication and user navigation while keeping data security and integration with other MyRide901 features (e.g., service history, appointment scheduling) in mind. MyRide901 Website Redesign: Analyze the current MyRide901 website’s strengths and weaknesses in terms of UX/UI and propose solutions. Create high-fidelity prototypes that reflect the latest trends in website design for improved user experience (UX), with an emphasis on responsiveness, ease of navigation, and clarity of information. Ensure that the redesigned website aligns with the business goals and enhances the customer journey, with a clear focus on improving the user experience for vehicle owners and auto shops. Design with attention to user engagement, incorporating sections for testimonials, FAQs, and service features in a modern and appealing layout. FINAL DELIVERABLES SHOULD INCLUDE For ShopConnect Appointment Booking Feature : Flow diagram detailing the user journey and steps in the appointment scheduling process. High-fidelity UI/UX prototypes for the appointment scheduling feature, highlighting: Vehicle owner’s steps to initiate and book appointments. Shop’s interface for receiving and confirming appointments. A brief written explanation of the design choices and how they align with MyRide901’s overall user experience strategy. For MyRide901 Website Redesign : High-fidelity prototypes for the redesigned website. Detailed breakdown of design choices for the website, such as: Color scheme, typography, and visual elements. Structural layout and navigation improvements. Integration of mobile optimization and responsiveness. A final report explaining the design approach, user testing feedback (if applicable), and recommendations for further improvements post-launch. Project Documentation : Presentation to stakeholders summarizing the designs, rationale behind design choices, and how the solutions fulfill user needs and business objectives. Evaluation of potential future improvements based on feedback and real-world use.
Mobile App Data Analytics Project
We are looking for learners to help analyze our mobile app datasets to draw helpful insights. From this analysis, we hope to gain insights that will will drive our product roadmap. These insights will be directly related to business outcomes and help us shape how we need to evolve our business in the future. The scope includes assessing existing and proposed data sources / datasets against Key Performance Indicators to establish current state and gaps; and implement analysis solutions to address gaps. Learners will benefit from experience working with a mobile app team to learn about the KPIs and data sources--such as Google Play, The Apple App Store, Google Firebase/Analytics, and relevant to the mobile app industry; and the data
MyRide901 Mobile App UI/UX Review
PROJECT DETAILS MyRide901 is a startup that has developed a vehicle management mobile app that is available on Google Play and The Apple App Store. The goal of this project is to review the UI/UX of the MyRide901 mobile app. The review should include an assessment of the user experience, user interface design, and overall usability.
Web Designer
As a Web Designer, you will be responsible for designing visually stunning and user-friendly web pages for the MyRide901 website. You will work closely with our development team to translate concepts into compelling design layouts and graphics, ensuring a seamless and engaging user experience
Social Media Marketing for MyRide901
The main goal for the project is to assist MyRide901, a vehicle management app company, in advertising their mobile app and expanding their market share. This will involve several different steps for the students, including: - Creating a social media marketing plan to increase brand awareness and user engagement. - Developing and implementing social media campaigns to promote the app's features and benefits. - Analyzing and optimizing social media performance through data and analytics. - Create compelling content for social media platforms. Developing promotional materials such as videos, flyers, and posters. - Identifying potential partnerships and sponsorships. - Creating a customer loyalty program. - Engaging with the app's user community to gather feedback and testimonials for marketing purposes.
MyRide901 Access and Usability Inititiative
Objective The objective of this project is to expand MyRide901 user interface options and enhance mobile app usability by implementing a Web App version of MyRide901 and refreshing the MyRide901 Mobile App UX/UI per existing/available UX/UI analysis/recommendations/prototypes such that the Web App and refreshed Mobile App are available for download by MyRide901 users by December 20, 2023. User Stories 1. As a mechanic with a MyRide901 account, I want to have the option of interacting with MyRide901 from my computer desktop so that I can access/update shared service events from the same environment that I use for all my other customer & admin work. 2. As a vehicle owner with a MyRide901 account, I want to interact with MyRide901 from my computer desktop so that I have the flexibility to access/update shared service events from the same environment that I use for other apps. 3. As a MyRide901Mobile App User, I want to use existing features via a more intuitive user interface so that I can get maximum value from the app with minimal time investment.
MyRide901 B2B Business Strategy Development
MyRide901 is vehicle management app currently targeting the B2C market. We want to leverage the success of the B2C app to enter the B2B/SAAS market. As a first step, we need to investigate opportunities within the B2B automotive management industry, and develop a entrance strategy. The objective of this project is to investigate and develop a strategy for MyRide901 to enter the B2B/SAAS market by: · Conducting market research to analyzing the B2B automotive management industry and identify key players, market size, and growth potential while understanding the needs, pain points, and expectations of B2B customers; · Developing a tailored B2B business model canvas for MyRide90l that outlines key components such as value proposition, customer segments, channels, revenue streams, and partnerships; · Identifying specific B2B customer segments (e.g., automotive dealerships, rental companies) to understand the unique needs and preferences of each segment; · Determining competitive and profitable pricing strategies for MyRide901 B2B services; · Developing a Go-to-Market Strategy that includes a clear plan for entering the B2B market; an outline of target regions, industries, and customer segments; sales channels and strategies to reach B2B customers; and an approach for B2B customer acquisition, onboarding, and support; and · Defining key performance indicators (KPIs) for measuring success in B2B sales such as customer acquisition costs, customer lifetime value, and conversion rates.
MyRide901 Expansion Project
The main goal of this project is to expand and make users aware of the new MyRide901 mobile app that is available on the app store. MyRide901 helps vehicle owners save time by providing a vehicle management app. This will involve several different steps for the learners, including: - Researching the current market and competitors. - Developing a marketing strategy for the app. - Creating a website and social media presence for MyRide901. - Developing promotional materials such as videos, flyers, and posters. - Identifying potential partnerships and sponsorships. - Creating a customer loyalty program.