Community Wellness Resource Hub Development

TC Wellness aims to create a comprehensive online platform to serve as a community resource hub, showcasing health and wellness practitioners and providing valuable information to promote community health and well-being. The project involves designing a user-friendly website that will feature landing pages for webinars and community wellness initiatives. Additionally, the team will compile a list of leads for community wellness initiatives and resources to be the first users of the landing pages and the community resource site. After the initial launch, the team will gather user feedback and make necessary modifications to improve the website's functionality and user experience. This project provides an excellent opportunity for learners to apply their web design, digital marketing, and user experience skills in a real-world context.

Social Media Engagement and Marketing Campaign for TC Wellness

The main goal for the project is to create a social media engagement and marketing campaign for LinkedIn, YouTube, Facebook, and Instagram to help TC Wellness drive traffic for our health and wellness initiatives, including; live wellness events, products and services. This will involve several different steps for the learners, including: - Researching the target audience for each platform - Creating engaging and relevant content for each platform - Developing a posting schedule and strategy for each platform - Analyzing and reporting on the performance of the campaign