ContractComplete Blog Development II

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: [ Be sure to include details about your organization’s culture to sum up why a student would love to work with you/N’oubliez pas d’ajouter des détails sur la culture de votre organisation pour résumer pourquoi un étudiant voudrait collaborer avec vous.] ContractComplete is a mid-stage startup with a number of existing customers. We are looking to scale our business and obtain more qualified sales leads by providing high quality blog posts to generate interest. Our clients are companies in the land development, civil engineering, and landscape architecture industries, so blog posts should be relevant or useful to individuals in those industries. Blog post topics should not be 100% about our product (people don't want to read an ad for our product), rather should be on related topics of interest and ideally increase interest in our product in a peripheral way. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: Brainstorming innovative content Original research Writing and Blogging Finding and formatting graphical content for a website IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Please note appropriate projects can accommodate most students, regardless of field of study or experience. We may not be able to fill these roles exactly. Veuillez noter que les projets appropriés peuvent accueillir la plupart des étudiants, quel que soit leur domaine d'études ou leur expérience. Nous ne pourrons peut-être pas remplir ces rôles exactement. Topics of interest could include: Marketing Sales Journalism Copywriting Website Design FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: 6-8 high-quality blog posts for publication over the subsequent 3 months. Posts do not need to be of a specific length providing they are enjoyable and engaging for our audience to read. WHAT IS THE MAXIMUM NUMBER OF STUDENTS YOUR PROJECT COULD ACCOMMODATE?/QUEL EST LE NOMBRE MAXIMUM D'ÉTUDIANTS QUE VOTRE PROJET PEUT ACCUEILLIR? * Please note we cannot guarantee this number of students for your project, but we will do our best to accommodate this request/Veuillez noter que nous ne pouvons garantir ce nombre d'étudiants pour votre projet; nous ferons de notre mieux pour répondre à votre requête. 2

ContractComplete - Blog Content Development

ContractComplete is a mid-stage startup with a number of existing customers. We are looking to scale our business and obtain more qualified sales leads by providing high quality blog posts to generate interest. Our clients are companies in the land development, civil engineering, and landscape architecture industries, so blog posts should be relevant or useful to individuals in those industries. Blog post topics should not be 100% about our product (people don't want to read an ad for our product), rather should be on related topics of interest and ideally increase interest in our product in a peripheral way. HOW MANY STUDENT INTRAPRENEURS WILL THIS PROJECT ACCOMMODATE?/DE COMBIEN D’ÉTUDIANTS AVEZ-VOUS BESOIN POUR EXÉCUTER CE PROJET? 2 TIME COMMITMENT PER STUDENT/TEMPS DE TRAVAIL PAR ÉTUDIANT: please indicate either 30 hours, 50 hours, or 70 hours/veuillez indiquer 30, 50 ou 70 heures: 70hrs KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET:* Brainstorming innovative content Original research Writing and Blogging Finding and formatting graphical content for a website SOME IDEAS FOR BLOG POSTS: • Case study on existing customers • Post aggregating research on a topic that would be of interest to our target industry (such as housing prices in Canada, lumber prices, etc) • Biography/profile of an interesting person in the target industry • Interview an interesting person in the industry and transcribe the interview into a Q&A format in a blog post • Do some original research based on a survey, and aggregate it into a blog post • A post focusing on “5 tips to improve your ContractComplete experience” • An opinion post on a particular policy or law affecting the industry (zoning regulation, land use, allowing the foreign purchase of properties in Canada, etc) IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Please note appropriate projects can accommodate most students, regardless of field of study or experience. We may not be able to fill these roles exactly. Topics of interest could include: Marketing Sales Journalism Copywriting Website Design FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET:* 6-8 high-quality blog posts for publication over the subsequent 3 months. Posts do not need to be of a specific length providing they are enjoyable and engaging for our audience to read. PROJECT MENTOR NAME/NOM DU MENTOR DU PROJET:* Daniel Moore/Sean Ciampaglia