Number of positions: 20

Peopletail is an e-commerce retailer that helps health and wellness brands sell products through a community of content creators and influencers.

We’d like to provide Riipen students with an opportunity to Level Up their work experience in the field of Public Relations and Marketing.

The role of 80 hours will consist of:

10 hours - Crafting an original written pitch of what Peopletail is all about.

Example pitch ideas to cover:

• What makes Peopletail unique and interesting?
• What kind of brands does Peopletail work with?
• What makes Peopletail’s e-commerce platform different from others?
• Why should brands consider selling with Peopletail?

During your initial 10 hours you will book a call with a member of Peopletail’s leadership team to learn about the company and ask questions.

The balance 70 hours - You will be pitching your story to media outlets with the aim to get coverage for Peopletail.

You’ll be tasked to pitch to a select medium.

Examples mediums: magazines, podcasts, newspapers, radio outlets, bloggers (retail / marketing / tech / influencer)

You will be asked to keep a google spreadsheet of all media outlets you’ve reached out to for record keeping purposes, and cases where they may follow up after your project ends.

We can deem success to be realized if a media outlet agrees to accept your pitch and covers Peopetail with their audience.

During your initial 10 hours you will book a call with a member of Peopletail’s leadership team to learn about the company and ask questions.