Much of eHacks' operations on campus is run by campus ambassadors and student volunteers. The goal for this project will be to create marketing materials and a marketing plan to recruit the next team of superstars that will run eHacks at our partner universities. The marketing plan can be for one school, many of them, or all of them!

Students will need to 1) think critically about the target market for the campaign, 2) identify values that eHacks has for that market, 3) distill those values into a succinct value proposition that is compelling and effective, 4) identify and evaluate channels of communicating that value proposition, and 5) craft a plan to reach our recruitment goals leveraging the value proposition and the selected channels of communication.

eHacks will meet with students at least weekly, for an hour, to answer questions and track progress. eHacks will provide students access to eHacks' Google Workspace accounts, which has our past workshops since our first event. Students will be expected to keep these files confidential.