Merger and Acquisition Strategy for a rapidly growing Mining technology company
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competitive analysis business strategy strategic analysis market research financial analysisThis particular challenge focuses on helping Wenco prioritize the multiple opportunities it sees, and helping to identify key partnerships and merger and acquisition (M&A) targets the company should investigate.
The company has a well established strategic plan that will be shared in detail, but needs to focus its efforts to prioritize the many opportunities that it could pursue, and to identify key target companies to partner and potentially acquire to profitably grow company revenues to its target. The company is well funded by it's parent, Hitachi Construction Machines (HCM), but requires prioritization and business planning to justify the investment.
To help us prioritize target markets and companies, students are expected to:
- Research our current strategy, through a detailed case study and confidential strategic plans that will be provided
- Research the various markets and players in the strategic focus areas
- Prioritize potential partners, investment and acquisition targets based on solid business criteria (e.g. market growth, fit to strategy, revenue and profit targets etc)
- Prepare a business plan and presentation delivered to executives of the company
About the company
Wenco International Mining Systems Limited (Wenco), is a major provider of data technology to the global mining industry. Since its inception in 1987, the company has acquired over 30 years of experience in developing fleet management systems and mining software technology. Wenco was acquired by Hitachi Construction Machinery in 2009. Headquartered in the Vancouver area suburb of Richmond, British Columbia, Wenco operates offices on five continents and over 150 installations worldwide, helping mining customers raise productivity, decrease operating costs, extend the running life of mining equipment, improve mine safety, and increase the efficacy of decision making. Wenco has entered a period of rapid growth, but with that growth comes a number of major strategic challenges surround all aspects of its business. The company would like your support in addressing those challenges.