Aviatrix
Project scope
Categories
Market researchSkills
qualitative researchThe aim of the brief is to execute there-positioning of Trixtalk as a relevant qualitative research resource for Aviatrix and its clients.T
Gain an in-depth understanding of Trixtalk and the vision
Develop a clear methodology for identifying the monthly themes and focus of the research
Develop a clear process for induction, engagement and recruitment for participants
Draft the monthly themes for the first 12 months, in detail the first 90 days
Draft the engagement plan for the participants for the first 12 months, in detail the first 90 days
Initial meet & greet
Midway meetup
Final debrief
About the company
We are a strategic research consultancy that focuses on market research, mainly in the hospitality and leisure sector. Recent clients include Coke Europe, British Gas, Ogilvy and Mather, Original Bowling Company and Walkabout.
Portals
