Digital Marketing Enhancement for Islamic Books and Souvenirs

Open
Islamic Books and Souvenirs
Toronto, Ontario, Canada
Islamic Bookstore Owner
(13)
4
Project
Academic experience
60 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Videography Digital marketing Social media marketing Website development
Skills
digital content delivery digital content editing content management web content management web maintenance
Details

Islamic Books and Souvenirs seeks to enhance its online presence through engaging and welcoming video content on social media platforms. The project can include but not limited to editing pre-recorded video content to create short, captivating clips suitable for platforms like TikTok and Instagram. Students can also manage the store's social media accounts. This would ensure the increasement of engagement and reach in the digital world of this store. Additionally, the project can also include maintaining the store's website. They can also integrate these social media clips, ensuring a seamless online experience as well as regulating the site for its seamless functionality. Students can also create banner like advertisements/posts/promotions to promote and market our business. Students would also focus on promoting the store website to increase engagement. Students will also manage the products and be allowed to promote them for the sake of customer reach. The goal is to create a cohesive digital presence that reflects the store's welcoming atmosphere and attracts a broader audience.

Deliverables

- Edited and polished short video clips ready for social media posting.


- Regularly updated social media accounts with increased engagement metrics.


- An updated website featuring integrated social media clips, ensuring content consistency across platforms.


- Maintained website, ensuring website functionality, as well as products that are managed well


- Content was managed well, where products were promoted

Mentorship
Domain expertise and knowledge

Providing specialized, in-depth knowledge and general industry insights for a comprehensive understanding.

Skills, knowledge and expertise

Sharing knowledge in specific technical skills, techniques, methodologies required for the project.

Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Tools and/or resources

Providing access to necessary tools, software, and resources required for project completion.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Quality education

About the company

Company
Toronto, Ontario, Canada
2 - 10 employees
Education
Representation
Small Business Family-Owned Community-Focused

Religious Goods Shop in Toronto featuring Islamic books (including for children), souvenirs, beautifully designed prayer rugs, caps, shawls, and more.