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Custom Business Consulting

ORGA 410
Open Closing on January 7, 2025
MacEwan University
MacEwan University
Edmonton, Alberta, Canada
Reagan Lusk He / They
Experiential Learning Facilitator
7
Timeline
  • January 8, 2025
    Experience start
  • April 5, 2025
    Experience end
Experience
10 projects wanted
Dates set by experience
Preferred companies
Canada
Startup, Family-Owned, Non profit, Small to medium enterprise, Social Enterprise
Any industries
Categories
Leadership Organizational structure Operations Competitive analysis Market expansion
Skills
proposal development ethical standards and conduct information gathering project management management consulting consulting research
Learner goals and capabilities

Students focus on learning the consulting process by initializing, developing, and implementing a real-world project with a business client. Students will engage in problem diagnosis, learn and undertake different consulting approaches and styles, build client-consultant relationships, manage change, and uphold professional codes of conduct and ethics. 

Upon completion of this course, the student will be able to:

  • Work cooperatively and collaboratively in a consulting project team. 
  • Differentiate internal and external consulting in terms of context, characteristics, and challenges.
  • Distinguish between the different types of consultants and explain the differences between stakeholders in each consulting arena. 
  • Analyze an existing organization and apply consulting techniques to diagnose problems, collect information, and prepare a consulting report and implementation plan.
  • Apply the basic principles of proposal development and project management in a consulting project. Identify and discuss ethical considerations and concerns specifically applicable to consultants.


Learners
Undergraduate
Intermediate, Advanced levels
40 learners
Project
35 hours per learner
Educators assign learners to projects
Teams of 5
Expected outcomes and deliverables

Students will prepare a detailed report with research, analysis, insights and recommendations on the proposed business need. Students will also develop and present a 45-minute presentation summarizing their final report.

Project timeline
  • January 8, 2025
    Experience start
  • April 5, 2025
    Experience end
Project Examples

Projects must completed in 10 weeks and be driven by a business need. Projects can encompass any one of the following areas:

  • Strategy. Including but not limited to defining/entering new markets, delivering new products/services, defining/designing competitive advantage, evaluating/defining/designing viable business models. 
  • Marketing. Including but not limited to defining market channels, designing go-to-market plans, customer acquisition/retention. 
  • Operations. Including but not limited to business process optimization, performance management.
  • People: Including but not limited to organizational design, attraction/retention strategies.


Companies must answer the following questions to submit a match request to this experience:

Will a mentor be able to commit to weekly meeting with student(s) and providing input and feedback for the duration of the project?

You agree to provide your team with mid-project and end-of-project feedback.

You agree respond to a short 5 minute survey that will help inform the students grades in the course.

You agree to attend in-person or virtually a 45-minute project presentation delivered by the student group.