Analytics Capstone - Fall 2022
Timeline
-
September 7, 2022Experience start
-
October 1, 2022Partner check in and feedback
-
October 29, 2022Experience end
Timeline
-
September 7, 2022Experience start
-
October 1, 2022Partner check in and feedback
Students connect with partners to review project and receive written feedback on performance
-
October 29, 2022Experience end
Categories
Information technology Data analysis Market research Operations Project managementSkills
project planning business analytics storytelling and data visualization data analysis researchThis capstone project is part of the Business Analytics (BAPG), Health Analytics (HAGC), and Crime Analytics (CAGC) graduate certificate programs at Cambrian College. The students will participate in various projects involving different types of data, ranging from qualitative data gathering, quantitative data and analysis, technical projects, or other projects that align with their skillsets. This could include but is not limited to large and/or complex data, gathering data, conducting program evaluation, development and deployment of surveys, help with funding applications, create dashboards and analysis, and work with various types of data to support decisions using analytics in a wide array of industries.
Students can research, apply analytical models, methodologies, and tools learned in the program to analyze data. Faculty mentors will work with students to ensure the capstone project reflects, and encompasses, best practices for big data analytics and project management.
The final project deliverables will include:
- A report on students’ findings and details of the analytics solution.
- A final presentation of the solution and recommendations to your organization.
- Future collaboration ideas will be identified based on current project outcomes.
Project timeline
-
September 7, 2022Experience start
-
October 1, 2022Partner check in and feedback
-
October 29, 2022Experience end
Timeline
-
September 7, 2022Experience start
-
October 1, 2022Partner check in and feedback
Students connect with partners to review project and receive written feedback on performance
-
October 29, 2022Experience end
Project Examples
The capstone project provides an opportunity for organizations, businesses, partners, and learners to collaborate to identify and translate a real problems into an analytics problem. Students can research, apply analytical models, methodologies, and tools learned in the program to analyze data sets to predict trends and challenges, and investigate with the purpose of developing analytics solution for your organization. The project can include elements of data collection & preparation, data modelling and analysis with the potential to include predictive modelling, machine learning implementation, constructing dashboards or spreadsheets, programming, statistical analysis, and a solution deployment plan. Capstone project results/recommendations will be communicated in a report document and a final presentation.
You should submit a high-level proposal/business problem statement including relevant data sets and definitions, a list of acceptable tools (if applicable), and expected deliverables. Business datasets could be provided based on a non-disclosure agreement or in an anonymized/synthetic data format that is relevant to your organization and the project. The capstone course instructors will review the documents to confirm the scope and timing of the proposed problem and its alignment with the capstone course requirements.
Analytics solution may be applicable for (however they are not limited to) the following topics:
- Customer acquisition and retention
- Non profit program evaluation and funding
- Analyzing data
- Merchandising for trade areas (categories)
- Quantifying Customer Lifetime Value
- Determining media consumption (mass vs digital)
- Reduction of client churn (lower abandonment)
- Cross-sell and up-sell opportunities
- Develop high propensity target markets
- Customer segmentation (behavioural or transactional)
- New Product/Product line development
- Market Basket Analysis to understand which items are often purchased together
- Ranking markets by potential revenue
- Consumer personification
- Market research
- Development or integration of software or databases
Note: Students can sign a NDA, if required.
Companies must answer the following questions to submit a match request to this experience:
Provide a dedicated contact who is available to answer periodic emails or phone calls over the duration of the project to address students' questions. Checking in with students as the project progresses with regular meetings, reviews, and updates.
Provide a dedicated contact who is available to answer periodic meetings, emails or phone calls over the duration of the project to address students' questions. Checking in with students as the project progresses with regular meetings, reviews, and updates.
Be available for a quick phone call or meeting with the instructor to initiate your relationship and confirm your scope is an appropriate fit for the course.
Provide students with written feedback half way through the project and at its conclusion
Timeline
-
September 7, 2022Experience start
-
October 1, 2022Partner check in and feedback
-
October 29, 2022Experience end
Timeline
-
September 7, 2022Experience start
-
October 1, 2022Partner check in and feedback
Students connect with partners to review project and receive written feedback on performance
-
October 29, 2022Experience end