Social Media Marketing Campaign

Our company is a boutique human capital consulting firm focused on enabling our clients to understand and embrace the future of work. We would like our SEO and social media marketing to attract more customers. We would like to work with students to design and implement a new social media marketing campaign for our company. This will involve several different steps for the students, including: Familiarizing themselves with our company’s products, social media campaign goals and target market. Identifying social media channels and strategies suitable for our company. Planning types of campaign content to create for each channel. Identifying metrics to monitor throughout the campaign. Creating a social media content calendar that outlines important steps in the campaign. Bonus steps in the process would also include: Recommending social media management tools to schedule our content.