Associate Account Management Intern

UMG streamlines the first-year experience for university students across the world. We would like to work with students to manage social media accounts at universities such as Uoft, Waterloo, etc. This will involve several different steps for the students, including: Familiarizing themselves with our company’s products, social media campaign goals and target market. Identifying social media channels and strategies suitable for our company. Planning types of campaign content to create for each channel. Identifying metrics to monitor throughout the campaign. Creating a social media content calendar that outlines important steps in the campaign. Bonus steps in the process would also include: Recommending social media management tools to schedule our content.

Vending Village Outreach Campaign

Vending Village, an online marketplace for vending machines and related products, aims to enhance its platform by increasing the number of active listings and user engagement. The project involves executing a targeted cold outreach campaign to connect with potential sellers and buyers. The goal is to drive new listings and boost marketplace activity by effectively communicating the value proposition of VendingVillage.com. Learners will apply marketing and communication strategies learned in class to identify and engage with potential clients. The project will focus on crafting compelling outreach messages and utilizing digital communication tools to reach a wider audience. By the end of the project, learners will have developed skills in market research, customer engagement, and digital marketing.