Social Media Content Creation for Canister Watches

The main goal for the project is to create engaging and visually appealing social media content for Canister Watches to be used on platforms such as Instagram, YouTube, TikTok, and others. The content will primarily consist of videos showcasing the features, designs, and lifestyle associated with Canister Watches, in order to increase brand awareness and engagement with the target audience. This will involve several different steps for the students, including: - Researching the target audience and understanding their preferences and behaviors on social media platforms. - Developing a content strategy that aligns with Canister Watches' brand identity and marketing goals. - Creating high-quality video content that highlights the unique selling points of Canister Watches. - Collaborating with the marketing team to ensure the content meets brand guidelines and objectives. - Analyzing the performance of the content and making adjustments based on audience engagement and feedback.

Graphic Design for Canister Watches

The main goal for the project is to update the packing and all associated materials for Canister Watches to reflect the rugged, outdoor-ready nature of the brand. This will involve creating new designs that align with the company's veteran-owned microbrand watch company image and appeal to their target audience.