MKTG-9 Social Media Marketing (Level Up)
Closed
Midland, Ontario, Canada
Project
Academic experience
100 hours per learner
Learner
Canada
Intermediate level
Project scope
Categories
Advertising Digital marketing Social media marketingSkills
social media marketing social media management social media marketing search engine optimizationObjective
- To develop and implement a structured program to promote the company on multiple social media platforms to generate follower engagement, improved SEO, and ultimately organic traffic to our websites.
- To monitor engagement and use first and third party data to maximize post reach, on-site traffic, additional marketing opportunities, and conversions.
- To monitor and manage interactions on the company's review platforms.
Project requires the following steps
- Post Creation
- Engagement and Commenting
- Monitor Metrics
- Manage Paid Social Advertising
- Development of Partnership Leads
- Review and Reputation Management
How will you support students in completing the project?
- Supplied business plan.
- Access to social media management platforms
- Access to large library of digital assets
- We will provide procedures and guidance on the structures.
- Supplied business plan.
- Access to social media management platforms
- Access to large library of digital assets
- We will provide procedures and guidance on the structures.
About the company
Company
Midland, Ontario, Canada
2 - 10 employees
Retail, Automotive, Consumer goods & services, Marketing & advertising, Publishing & printing
We operate multiple blog and ecommerce sites in various recreational vehicle, automotive, and outdoor lifestyle niches, including RV Travel Life, This Old Campsite, Marine Part Shop, Powersports Part Shop and The Truck Part Shop.