Healthcare Partner Identification and Market Research in Atlantic Canada
Project scope
Categories
Product management Market research Market expansion Product or service launch Public healthSkills
strategic planning market positioning strategy execution market research researchThe main goal for the project is to conduct market research and strategy execution to identify potential healthcare partners in Atlantic Canada. Additionally, the project aims to understand the nuances in the healthcare systems and organizations in the east coast to support Consoul's expansion and partnership efforts in the region.
This will involve several different steps for the learners, including:
- Researching and analyzing the healthcare landscape in Atlantic Canada, including the structure of healthcare systems, key players, and regulatory considerations.
- Identifying potential healthcare partners and conducting a comprehensive analysis of their services, capabilities, and market positioning.
- Developing a strategy for engaging and forming partnerships with the identified healthcare organizations.
- Creating a detailed report outlining the findings and recommendations for Consoul's market entry and partnership approach in Atlantic Canada.
By the end of the project, learners should complete the following tasks:
- A comprehensive analysis of the healthcare landscape in Atlantic Canada, including a detailed report on the structure of healthcare systems and key players.
- Identification of potential healthcare partners with a thorough analysis of their services, capabilities, and market positioning.
- A strategic plan for engaging and forming partnerships with the identified healthcare organizations.
- A detailed report outlining the findings and recommendations for Consoul's market entry and partnership approach in Atlantic Canada.
Final deliverables:
- A comprehensive report detailing the research findings, partner analysis, and strategic recommendations.
- A presentation summarizing the key insights and proposed strategies for Consoul's expansion in Atlantic Canada.
We have worked with a number of schools and are able to provide daily guidance for students, have tools and technology available to support research and leaning.
Supported causes
Good health and well-beingAbout the company
Consoul: Making Care and Career Work Together
Consoul is redefining the future of work by solving one of the most critical, yet overlooked, challenges: how to empower employees balancing demanding careers and personal responsibilities.
Our platform uses AI to automate care tasks, streamline resource coordination, and proactively address mental health, creating a scalable solution for modern workforce productivity.
With caregiving responsibilities pulling millions out of the workforce—especially women—employers are facing an untapped crisis of lost productivity and talent. Consoul delivers a data-driven, AI-powered solution that doesn’t just support employees—it drives measurable ROI through improved engagement, retention, and well-being.
Built in Toronto by a team with deep personal and professional insights, we’re at the forefront of the tech-for-good movement, leveraging cutting-edge technology to tackle a $9 trillion global problem.