Graphic Design to Promote 30x30 and Biodiversity
Project scope
Categories
Communications Digital marketing Environmental sustainabilitySkills
graphic design researchIn partnership with Indigenous Nations and communities, the BC government has committed to protecting 30% of lands by 2030.
The main object of the project is to create greater awareness and promotion for protecting 30 per cent of land and waters by 2030 by developing graphics based on academic articles highlighting the importance of this level of protection.
Achieving 30x30 is critical to reversing the biodiversity crisis and there's a disconnect between the research and public awareness about the research. This project will help create greater awareness and understanding of the research behind 30x30 and biodiversity.
The learner will have to read academic articles and translate those into graphics and social media posts that are more digestible for the general public.
They will have to adhere to the CPAWS-BC brand and standards while ensuring the information shared is accurate and clear.
CPAWS-BC will provide learners with the academic articles and they'd work with the Communications Manager and the Terrestrial Conservation Manager for guidance and receive feedback on their work.
They will also be given a guide to the team and past examples.
Supported causes
Life on landAbout the company
The Canadian Parks and Wilderness Society – British Columbia Chapter (CPAWS-BC) protects wilderness in every corner of BC and deep into the ocean. CPAWS-BC supports the creation of large, well-managed, connected protected areas where native plants and animals thrive, now and forever; and where people and communities can live off the land and ocean without impacting the ability of future generations to do the same.
We work to safeguard large parks, protected areas and wildlife corridors – places like Tatshenshini, Muskwa Kechika, South Okanagan-Similkameen, Gwaii Haanas, and the Scott Islands.
Portals
