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PHASE 3: Sales Process Optimization

Closed
Mo-Dynamics
Mo-Dynamics
Richmond, British Columbia, Canada
Moeed Ahmad
Moeed Ahmad He / Him
HR and Optmization Consultant
(24)
4
Project
Academic experience
80 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Operations Sales strategy
Skills
sales process lead generation sales operations research scripting
Details

This project is meant for students who have previously completed Phase 2 with Mo-Dynamics, and those students will be given priority.


Our company is hoping to improve our sales process to improve our ROI and overall operations. In this project, students will evaluate our current sales process, determine bottlenecks, and create recommendations as well as new training materials. Based on research and best practices you will develop new scripts for our sales staff to use to improve the quality and quantity of leads generated and increase the conversion rate.

This will involve several different steps for the students, including:

  • Evaluating our current sales process by speaking with sales representatives and examining our handbook and protocols.
  • Researching industry sales processes and lead generation strategies.
  • Create recommendations that will improve our leads and conversion rate.
  • Writing new sales scripts for both phone calls and emails.
  • Creating an updated sales process handbook.
Deliverables

By the end of the project, students should complete the following list of activities (this is basically a retelling of the steps above):

  • Evaluated our current sales process.
  • Researched competitors' sales processes.
  • Created recommendations on how to improve our sales process.
  • Written new sales scripts to generate better leads.
  • Created an updated sales process handbook.

Bonus steps would include:

  • Creating multiple versions of the sales script tailored to our different products/services.

Final deliverables should include

  • A sales process handbook with general information and scripts.
  • A report with all research, recommended solutions and an implementation plan.
  • A 20-minute presentation on the report and handbook.
Mentorship

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

  • What is our target conversion rate?
  • Which specific parts of our sales process need the most improvement?
  • Who is the typical target audience that we pitch to?
  • Input on choices, problems or anything else the students might encounter.
Supported causes
Industry, innovation and infrastructure

About the company

Company
https://www.modynamics.org
Richmond, British Columbia, Canada
2 - 10 employees
Human resources & recruitment, Manufacturing, Marketing & advertising, Retail, Media & production

At Mo-Dynamics, we're passionate about transforming small to medium businesses (11-50 employees) across North America through smart, modern HR solutions 🌎.

What drives us? A belief that businesses like yours are the heartbeat of our communities. I know firsthand the bravery, resilience, and innovation it takes to lead a business, and that's why Mo-Dynamics is here for you.

Here's how we make a difference:
- **Design-Thinking:** We use design-thinking principles to craft people-centred solutions, enhancing collaboration and innovation. The result? More revenue through cohesive teamwork.
- **Career Experiences & Internal Marketplaces:** We build environments that motivate and retain your high performers, even amidst economic uncertainties.
- **Values-Driven Approach:** At Mo-Dynamics, our values aren't just words; they guide everything we do. Our mission? To help you attract, engage, nurture, and retain top talent.
- **Balanced Workplace:** We believe in efficiency without waste, creating workplaces that are balanced, sustainable, and positively impactful.

We blend this unique approach with a genuine enthusiasm for your success. When we collaborate, expect innovative solutions, a real understanding of your challenges, and a clear path to growth.

Outside of work, we love sharing insights and giving back to the entrepreneurial community through mentoring and leadership programs. You can also catch us hosting [The HR Optimization Show](https://open.spotify.com/show/0GN40y6fP1Elv32wU79z38).

Ready to redefine success and build a future that's not just about surviving but thriving? Let's connect and create a pathway to sustainable, profitable growth for your business 🔑.

Click [here] https://tidycal.com/moeed/30-minute-meeting to schedule a call or visit [Modynamics.org](Modynamics.org) to learn more.