Website Development

Our company advertises thousands of products online. We hope to update and revamp our existing website to attract more customers. We would like to work with students to develop a new website that is easy to maintain while providing an appealing interface for users. This can be achieved through common site building tools such as Wix, Webflow, and WordPress. This will involve several different steps for the students, including: Researching different site-building tools and their associated advantages / disadvantages. Conducting a needs analysis to determine which platform is most suitable. Building a website, with our assistance in providing the content. Providing training on updating and maintaining the website. Bonus steps in the process would also include: Testing prototypes with customers and refining ideas with feedback.

Recommendation Engine Development

Our company advertises thousands of products through a user interface. We would like to work with students to create a new recommendation system that returns products based on what a user has previously viewed or rated. The recommendations should also consider products viewed by other users who are like the given user. This will involve several different steps for the students, including: Analyzing our existing dataset of users, products, and reviews. Developing a recommendation engine software. Optimizing software runtime performance and assessing areas for improvement. Researching other variables that can improve the quality of product recommendations. Accounting for additional variables in the recommendation engine software. Testing the developed software and making improvements based on additional data.