Advertising Agency Management Collaborative Projects with UWA Students
Timeline
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January 21, 2025Experience start
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May 1, 2025Experience end
Categories
AdvertisingSkills
creative arts communication constructive feedback marketing critical thinking event planning problem solving innovation new product developmentThe University of West Alabama invites you to partner with our Advertising Agency Management course, where students are trained to function as part-time employees in a dynamic advertising agency setting. Our learners possess skills in graphic design, web design, social media, photography, animation, and video production, all aimed at addressing real-world client needs. Throughout this course, students will enhance their abilities in branding, marketing, and public relations, culminating in the development of a professional web portfolio.
As an employer, your role will include maintaining regular communication with our students, providing guidance and all necessary project-related information, and participating virtually in the final presentations. Constructive feedback on their work is essential to help students refine their skills and deliver outstanding results.
At the conclusion of the collaboration, employers will receive:
- A final report summarizing the project findings, insights, and recommendations from the learners.
- A final presentation where students will showcase their work, present their recommendations, and address any questions, providing an opportunity for meaningful dialogue.
Project timeline
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January 21, 2025Experience start
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May 1, 2025Experience end
Project Examples
This experience is designed for projects that allow students to apply their creative skills in practical contexts. Ideal projects not only challenge the learners but also provide tangible benefits to your organization.
Project Examples:
- Brand Development: Create a comprehensive branding strategy for a local business, including logo design and brand messaging.
- Social Media Campaign: Design and implement a targeted social media marketing campaign aimed at increasing brand awareness and engagement.
- Website Revamp: Analyze and redesign a company’s website to improve user experience and functionality.
- Promotional Video Production: Develop a creative promotional video that highlights a product or service, showcasing its unique features.
- Advertising Collateral: Produce a series of print and digital advertising materials, such as brochures or online ads, tailored to specific marketing goals.
Companies must answer the following questions to submit a match request to this experience:
How will you support and communicate with students throughout the project?
Timeline
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January 21, 2025Experience start
-
May 1, 2025Experience end