ExamPrep.ai - EdTech Startup Social Media Strategy

Number of individual students required: 1 to 5 This is an exciting opportunity to work with an innovative EdTech startup and make a huge impact on their social media strategy. We use artificial intelligence to help people pass professional exams and after 15+ months in stealth development of our technology we're excited to launch. Social Media Strategy Assistance Requested: Design & messaging improvements to our presence on Facebook, LinkedIn, Instagram, Twitter, Reddit, etc. Recommend a strategy for increasing positive engagements & word of mouth on our profiles, and in communities relevant to our market Help draft a few example posts demonstrating your strategy We'll give you access to everything you need to succeed, including direct access to our Founder & CEO (me). You'll also enjoy creative freedom and impactful real-world experience as your recommendations forms the basis of our EdTech social media strategy.

ExamPrep.ai - EdTech Startup Brand & Marketing Strategy

Number of individual students required: 1 to 6 This is an exciting opportunity to work with an innovative EdTech startup and make a huge impact on their brand and marketing strategy. We use artificial intelligence to help people pass professional exams and after 15+ months in stealth development of our technology we're excited to launch. We face several challenges in branding & market positioning and welcome help in a variety of areas. Project's requirements are flexible and can adapt to your strengths. Potential focus areas include: Research to define our unique brand position and create consistent promotional messaging Feature naming & potential trademarks for our unique AI-powered educational capabilities Refine how to best position our product on our website Email communications to effectively onboard new users and help them take full advantage of what we have to offer Flow for a 30-60 second video that helps users quickly understand our technology and how we can help them Social media strategy to increase engagement & word of mouth on Facebook, LinkedIn, Instagram, Twitter, Reddit, etc We'll give you access to everything you need to succeed, including direct access to our Founder & CEO (me). You'll also enjoy as much creative freedom and responsibility as you're comfortable taking on in tackling the variety of real-world challenges AI-powered EdTech startups face in 2021.

ExamPrep.ai - EdTech Startup Landing Page Design

Number of individual students required: 1 to 3 This is an exciting opportunity to work with an innovative EdTech startup and make a huge impact on their brand and marketing strategy. We use artificial intelligence to help people pass professional exams and after 15+ months in stealth development of our technology we're excited to launch. Landing Page Design Project Context: The main focus for this project will be the first impression design and messaging users see upon arriving ("above the fold"). We have generic stock photos in place currently, but some competitors have much more compelling designs above the fold and we're looking to bring ours from a 4-6 of 10 closer to an 8-9 of 10. Specific pages of focus: https://beta.examprep.ai/home/ & https://beta.examprep.ai/far/ We're also open to design improvements & suggestions lower on these pages, but a solid first impression is most essential. We'll give you access to everything you need to succeed, including direct access to our Founder & CEO (me). You'll also gain experience in the real-world challenge of helping a new EdTech startup put their best foot first forward to attract and engage its first beta users!

Digital Marketing for EdTech Startup

After nearly 5 years in development, ExamPrep.ai recently concluded our free beta and looking to grow to more paying customers. Our first product focuses on passing the CPA exams (Certified Public Accountant). This is an exciting opportunity to help a small EdTech startup with innovative technology break into a competitive existing market of much larger companies. As a small startup, our advertising budget is smaller than the incumbents so we need to be smart and creative reaching new users via other means. We anticipate that this will include the effective use of social media, and are specifically interested in a strategy for successfully launching study group(s) on Facebook, including strategic recommendations for attracting and engaging users, and growing a flourishing study community. We also have opportunitues to improve SEO, brand strategy, & targeted presence on popular CPA study hubs like Reddit.